Federica Facchini

Creative freelance: art director & designer, currently in Milan.

I was born in 1985, in a small town of Puglia that many used to call Marlboro City (Brindisi).
I grew up in a family of music collectors. My mother was born in Buenos Aires and my father is a former Italian football player.
Most people would define me an art director. But I fit better in a spacious creative mind
where Beauty and Design can solve problems and craft everything.
My approach combines research and strategy with disruption, sharpness and pure intuition.
When I first met advertising, I’ve pictured my future as a smart hybrid artist that can achieve any results with creativity
and transform ideas and stories into beautiful things that everyone can understand.

I Am - FE AgneMag Portrait 1 scaled

Skills

Advertising | Art Direction | Creative Direction | Creative Strategy | Graphic Design | Logo Design | Visual Identity

Selected collaborations (A-Z)

Accenture Interactive, Alkemy, Apart Collective, Bitmama Reply, Burro Studio, Caffeina, Cookies Agency, C41, DDB Group, Dentsu Creative, Dude Milan, EPIK, Fasten Seat Belt, FCB Partners, Freeda Media, Lateral, Leo Burnett, Life Gate, Naïve Agency, Small, Serviceplan Group, Sunday Natural, Suntimes, Talent Garden, Together, Yam112003

Creative Freelance | Art Director & Designer at FE
September 2019 – Now • Everywhere

Professor at IED – Istituto Europeo del Design
Integrated Communication and Design Course
November 2024 – April 2025 • Milan, Italy

Professor | Supervisor at NABA – Nuova Accademia di Belle Arti
February 2021 – March 2022 • Milan, Italy

Senior Creative at HEREZIE GROUP
May 2018 – August 2019 • Paris, France

Senior Art Director | Creative Supervisor at TBWA & INTEGER GROUP / OMNICOM
September 2012 – May 2018 • Milan, Italy

Art Director at Grey Group / WPP
January 2008 – August 2012 • Milan, Italy

Junior Art Director at Cookies
September 2007 – December 2007 • Milan, Italy

Stageur Junior Assistant Art Director at Aldo Biasi Comunicazione
January 2007 – April 2007 • Milan, Italy

Graduation in Art Direction with 100/100 with honors at IED – Istituto Europeo del Design
2004 – 2007 • Milan, Italy

Graduation with 100/100 at Liceo Artistico Edgardo Simone
1999 – 2004 • Brindisi, IT

2018
EUROBEST
1 Shortlist / Healthcare
Cat. Brand-led Education & Awareness / Campaign: “Ector The Protector Bear”

2018
CANNES LIONS1 Shortlist / Health & Wellness Lions
Cat. Brand-led Education & Awareness – Use of Technology / Campaign: “Ector The Protector Bear”

2017
TBWA DISRUPTION AWARDSDisruption Innovation Honorary Award
Best Product Innovation in Health / Campaign: “Ector The Protector Bear”

2018
NC DIGITAL AWARDS1 Gold / Product Site
Campaign: “Ector The Protector Bear”

2017
ADCI AWARDS1 Silver / Direct & PR
Classic Media / Campaign: “Ector The Protector Bear”

2017
ADCI AWARDS1 Silver / Cyber
Innovative and creative use of technology / Campaign: “Ector The Protector Bear”

2017
ADCI AWARDS1 Bronze / Promo & Activation
Digital and Social Media / Campaign: “Ector The Protector Bear”

2016
ADCI AWARDS1 Shortlist / Design
Campaign: “Daily Gym Project”

2016
ADCI AWARDS1 Shortlist / Print
Multisubject Print: “Hugs”

2014
BEA AWARDS1 Shortlist
Integrated Event / Campaign: “Live Red”

2013
ADCI AWARDS1 Bronze / Social Campaign
Ambient Media / Campaign: “#ToiletThink”

2013
ADCI AWARDS1 Shortlist / Social Campaign
Classic Media / Multisubject Film: “#ToiletThink”

2012
ADCI AWARDS1 Shortlist / Social Campaign
Classic Media / Multisubject Print: “Icon SMS”

2012
16TH EDITION OF YOUNG LIONSWinner / Press & Outdoor
Print: “It’s time to say yes”