Federica Facchini

Creative freelance: art director & designer, currently in Milan.

I was born in 1985, in a small town of Puglia that many used to call Marlboro City (Brindisi).
I grew up in a family of music collectors. My mother was born in Buenos Aires and my father is a former Italian football player.
Most people would define me an art director. But I fit better in a spacious creative mind
where Beauty and Design can solve problems and craft everything.
My approach combines research and strategy with disruption, sharpness and pure intuition.
When I first met advertising, I’ve pictured my future as a smart hybrid artist that can achieve any results with creativity
and transform ideas and stories into beautiful things that everyone can understand.

I Am - FE AgneMag Portrait 1 scaled

Skills

Advertising | Art Direction | Creative Direction | Creative Strategy | Graphic Design | Logo Design | Visual Identity

Selected collaborations (A-Z)

Accenture Interactive, Alkemy, Apart Collective, Caffeina, C41, DDB Group, Dentsu Creative, EPIK, Freeda Media, Lateral, Leo Burnett, Small, Serviceplan Group, Sunday Natural, Suntimes, Talent Garden, Together, Yam112003

Creative Freelance | Art Director & Designer at FE
September 2019 – Now • Everywhere

Professor | Supervisor at NABA – Nuova Accademia di Belle Arti
February 2021 – March 2022 • Milan, Italy

Senior Creative at HEREZIE GROUP
May 2018 – August 2019 • Paris, France

Senior Art Director | Creative Supervisor at TBWA & INTEGER GROUP / OMNICOM
September 2012 – May 2018 • Milan, Italy

Art Director at Grey Group / WPP
January 2008 – August 2012 • Milan, Italy

Junior Art Director at Cookies
September 2007 – December 2007 • Milan, Italy

Stageur Junior Assistant Art Director at Aldo Biasi Comunicazione
January 2007 – April 2007 • Milan, Italy

Graduation in Art Direction with 100/100 with honors at IED – Istituto Europeo del Design
2004 – 2007 • Milan, Italy

Graduation with 100/100 at Liceo Artistico Edgardo Simone
1999 – 2004 • Brindisi, IT

2018
EUROBEST
1 Shortlist / Healthcare
Cat. Brand-led Education & Awareness / Campaign: “Ector The Protector Bear”

2018
CANNES LIONS1 Shortlist / Health & Wellness Lions
Cat. Brand-led Education & Awareness – Use of Technology / Campaign: “Ector The Protector Bear”

2017
TBWA DISRUPTION AWARDSDisruption Innovation Honorary Award
Best Product Innovation in Health / Campaign: “Ector The Protector Bear”

2018
NC DIGITAL AWARDS1 Gold / Product Site
Campaign: “Ector The Protector Bear”

2017
ADCI AWARDS1 Silver / Direct & PR
Classic Media / Campaign: “Ector The Protector Bear”

2017
ADCI AWARDS1 Silver / Cyber
Innovative and creative use of technology / Campaign: “Ector The Protector Bear”

2017
ADCI AWARDS1 Bronze / Promo & Activation
Digital and Social Media / Campaign: “Ector The Protector Bear”

2016
ADCI AWARDS1 Shortlist / Design
Campaign: “Daily Gym Project”

2016
ADCI AWARDS1 Shortlist / Print
Multisubject Print: “Hugs”

2014
BEA AWARDS1 Shortlist
Integrated Event / Campaign: “Live Red”

2013
ADCI AWARDS1 Bronze / Social Campaign
Ambient Media / Campaign: “#ToiletThink”

2013
ADCI AWARDS1 Shortlist / Social Campaign
Classic Media / Multisubject Film: “#ToiletThink”

2012
ADCI AWARDS1 Shortlist / Social Campaign
Classic Media / Multisubject Print: “Icon SMS”

2012
16TH EDITION OF YOUNG LIONSWinner / Press & Outdoor
Print: “It’s time to say yes”